Another winning pitch
Beko are one of FC Barcelona’s kit sponsors. To promote the brand we created, in collaboration with Synergy, over 20 animations of the club’s players to bring this sponsorship to life. Our campaign included signature moves of key players, an intro and outro for a brand film and animated players interacting with their filmed real life counterparts.
For the El Clasico match we created real time assets for social media which could be used to celebrate various scenarios and outcomes. This creative content was used across 32 global markets in advertising, PR, in-store, in-stadia, real-time social media activity and on digital channels. The day the campaign launched there were over 6 million views on Instagram alone.
It’s not often that designers with such a passion for craftsmanship are as easy to work with as Crush. They bring a sprinkle of magic dust to everything we ask them to help with.
Head of Digital Strategy,