MTV - Tune in Campaigns and Brand Licensing

Some of our most mentalist work aimed at 16-29 year olds and in keeping with MTV’s Kill Boring brand look n feel.

We are lucky enough to have worked extensively with the Viacom Group of companies in the US, UK and Europe producing on-air, in print and digital campaigns, brand licensing style guides, illustration and website UI. For the European release of Ridiculousness and Warsaw Shore, we developed the overall show key art, concepts and delivery for full on-air tune in campaigns as well as a whole suite of digital and social media assets including covers, headers, ads and gifs. MTV’s Consumer Products team generally set us a theme to produce licensing logos, patterns, icons and fonts. In this theme you can see our creative inspired by the 80’s and junk food.

Ridiculousness - 'WTF'

"Crush Creative are the kind of craft conscious design visionaries you can entrust to continuously raise the quality and effectiveness of your campaigns."

Creative Director
Viacom International, Amsterdam

Logos
Warsaw Shore 'Wedding'