Atlantic Fiction Brand & Cult Classic Covers

Refreshing new brands for Atlantic Books.

Atlantic Books asked us to develop a branding approach for Atlantic Fiction, looking at the use of fonts, styles and colours, and how this could interact with the existing logo to create something fresh and striking.
Atlantic required a contemporary approach to the branding that does justice to this exciting new strand of bold, global and innovative literary publishing.

Alongside this, we were also asked to give the Atlantic’s Cult Classics series an elegant and stripped back unifying look for their iconic bestselling literary fiction titles.

Whether it’s book cover design or wider branding work, the CRUSH team bring their characteristic energy and flair to every project, producing bold, creative and vibrant work. Highly recommended!

Marketing Campaigns Director
Atlantic Books